ColorformsFrom October 11 through October 25, Colorforms fans on Facebook and Twitter will have the opportunity to compete for the chance to name the “Colorforms Guy,” who serves as the company’s logo. Fans will also have be able to vote on the finalist names for a chance to win new Colorforms sets and a $250 gift card to Toys “R” Us.

Colorforms Brands is producing an animated series that will bring the newly named logo to life. The Colorforms animated series is being developed by Out of the Blue Enterprises.

Fans wishing to participate in the contest can visit the Colorforms Facebook or Twitter page.